Strengths

• Fifteen years of communications experience, crafting and managing delivery of key messages through most effective channels to internal and external audiences
• Ten years of experience developing strategic plans to communicate key messages and increase brand awareness
• Budget development and management experience, including multi-departmental budgets and an internal charge-back system
• Strong leadership skills, overseeing staff of 12, managing vendors, and directing public relations agencies
• Multi-industry experience, including technology, consulting, financial services, maritime/travel and tourism, and broadcasting
• Flexibility to move from strategic to hands-on, doing both expertly
• Award-winning writing and editing skills

Experience

IBM, Atlanta, Georgia
Communications Consultant, 1998-present

Develop and implement strategic communication plan for IBM's international American Express account; manage executive, internal, and client-facing communications, including written Web-based communications, executive news, and intranet site. Serve as counsel to IBM executives on sensitive communications issues between IBM executives and the client. Prior responsibilities include establishing a new IBM intranet site and managing its executive communications and news content.

AMERICAN EXPRESS TAX & SMALL BUSINESS SERVICES, Fort Lauderdale, Florida
Director of Marketing and Community Relations, 1995-1997

Manage marketing/communications, visibility, and new-business development programs for financial services firm; implement promotional programs, including media relations, institutional advertising, and special events; target regional companies for new-business development; identify nonprofit organizations for executive involvement and business groups for relationship building.

CAPGEMINI, Tampa, Florida
Director of Communications - Florida, 1991-1994

Develop and implement communications program; consult for Capgemini clients (IBM, Siemens, Travelers Insurance, and others); research, write, and edit technical and promotional publications; provide public relations counsel; manage all news and community relations; build business relationships through local corporate outreach.

Prior
Tampa Port Authority - Director of Public and Government Relations
City of St. Petersburg (Florida) - Public Information Manager
WTVT, Channel 13, CBS television affiliate (Tampa) - Senior Promotion Assistant

Credentials and Affiliations

Awarded National Accreditation in the practice of Public Relations (APR) by PRSA

• PRSA, Georgia Chapter
    Accreditation committee co-chair
    Accreditation committee member
    Professional Development, senior level committee co-chair
  
  
• PRSA, Gulfstream, Florida, Chapter
    Chapter president
    Program committee chair
    Accreditation committee chair
  
  
• PRSA, Tampa Bay, Florida, Chapter
    All-Star Achievement Award
    Secretary
    Membership committee co-chair
  
  
• International Association of Business Communicators
    Judge, Golden Quill Awards (national awards competition)
  
  
• Leadership Tampa Alumni - member



• University of South Florida Alumni Association, Atlanta Chapter member

Education

Bachelor of Arts degree in Mass Communications, University of South Florida, Tampa